Safeture for Travel Insurance
We keep users safe and we keep users close.
GWS has always had a special relationship with the Insurance business. We are a young company and insurers were our first clients to understand the value of Safeture for their business. Our value proposition to Insurers and Brokers is simple. Our service has two features that address two pain points in insurance.
GWS provides Risk Management services focus on prevention through information and real-time alerts, which is delivered to mobile phones globally. The new GWS Software Developers Kit (Safeture Flow) means that companies can simply integrate our service into their existing app.
We work to keep our users safe by providing them with well researched advice. Our content includes travel risk information for over 210 countries, which keeps travelers out of harms way.
When an incident occurs our 24/7 analysis team assesses the event within minutes. Users within the risk area receive an alert, either in-app or via SMS. GWS’s geo-location engine ensures that relevant, context-based, real-time alerts are sent to our users. We pride ourselves in sending the right information at the right time.
Our real-time pointcasting system uses SMS, which has a lower latency and higher user attention than normal push messages. Our alerts are routinely much faster than our competitors.
The insurance business has traditionally found it difficult to build and maintain a continuous relationship with their customers.
GWS provides content that users trust, which keeps users connected and close. Our content holds the attention of travelers, and solves one of the traditional problems for insurance companies. GWS’s service works to establish contact with customers, as well as build engagement and increased interactions. Safeture allows insurance companies to stay in direct contact with their customer base.
On average customers interact with insurers 1.5 times a year, but with GWS that can increase to 57 times a year.